Post by account_disabled on Feb 27, 2024 2:55:27 GMT -4
November You know how to define your companys marketing goals They have to be SMART They must indicate the direction of marketing activities They must be profitable for our business How to define internal communication goals Same Because in the end all business activities translate into money And it is worth remembering this when planning the next information campaign Probably few companies carry out marketing activities without a specific strategy and goals It is known that if a company spends a certain budget on advertising activities it must pay off
So why dont we approach internal communication in the same way Internal communication is not only about distributing a newsletter to employees organizing a holiday meeting or editing an email from the president It is primarily about employee Azerbaijan Mobile Number List involvement in activities that will bring the company closer to achieving its business goals If we dont measure we wont know We have sent an important email to all employees Does this mean we have completed our task NO We dont know how many employees read the message how many understood it and how many did what we asked them to do in the email
We organized a meeting for management staff in an exclusive hotel which was attended by percent managers Is this enough to say that the meeting was a success NO We do not know how many employees attended the entire meeting whether they listened to what the president was saying whether they understood what was important or whether they passed the information on to their employees If we dont check all this we dont know whether the money we spent on the hotel and the time we spent on preparing the email was returned In communication we always need to check whether the information has been received has been correctly interpreted and whether it has translated into specific action.
So why dont we approach internal communication in the same way Internal communication is not only about distributing a newsletter to employees organizing a holiday meeting or editing an email from the president It is primarily about employee Azerbaijan Mobile Number List involvement in activities that will bring the company closer to achieving its business goals If we dont measure we wont know We have sent an important email to all employees Does this mean we have completed our task NO We dont know how many employees read the message how many understood it and how many did what we asked them to do in the email
We organized a meeting for management staff in an exclusive hotel which was attended by percent managers Is this enough to say that the meeting was a success NO We do not know how many employees attended the entire meeting whether they listened to what the president was saying whether they understood what was important or whether they passed the information on to their employees If we dont check all this we dont know whether the money we spent on the hotel and the time we spent on preparing the email was returned In communication we always need to check whether the information has been received has been correctly interpreted and whether it has translated into specific action.